Using the Google Ads Integration

This article will guide you through setting up Google Ads Integration.

Please note:

• The Google Ads integration will send your contact lists to your Ads Audience, it will not generate contacts within our system based on your existing Ads Audience.
• To set up Google Ads integration you will first need a Google Ads account; you can create an account on the Google Ads (https://ads.google.com/) website. 
• Only one Google Ads account can be connected to a Vision6 account. We rely on account permissions set within Google Ads to allow for multiple accounts to be selected in our integration.
• Lists of any size can be imported into an audience, however you need at least 1000 contacts with unique and valid email addresses before Google Ads will allow active advertisements. More information can be found within Google’s documentation at https://support.google.com/google-ads/answer/2472738.
• A minimum of US $50k total lifetime spend is required to use the "Customer Match" feature in Google Search, YouTube or Gmail. Read more at https://support.google.com/adspolicy/answer/6299717?hl=en

1. Setting up your Account

2. Managing your Account

3. Disconnecting and Deleting Audiences

Setting up and managing Google Ads Integration

Connecting your Google Ads Account

To begin click Integrations, locate Google Ads and click Connect.

From here you will be given an overview of the features and functionality of Google Ads. Clicking Create a Customer List Audience will launch a prompt to connect to your Google Account, if you don't see your account here you can Add another account. You will need to allow access to your account to proceed.

A prompt will appear showing your Google Ads accounts

1. Select your primary account or a sub account to connect
   
2. Select from your Lists the contacts you would like to add to your Audience, click Continue
   • Select Advanced Options if you'd like to exclude subscribed or active Contacts
3. Name your list to identify it within your Ads account and set your expiration duration. Duration defines how long before an email is removed from your list, the default is to not expire. Click Continue
4. Once your contacts have been linked you will receive a confirmation screen. You can manage your audience from here or close the window.
5. The integration is now complete, the status of your Audience should now be Connected.

Managing your Account

To manage your Google Ads account click Integrations, locate Google Ads and click Manage.

From here you are able to view the details, view the contacts that have been connected and disconnect Audiences.

Please note:

• Clicking the View Users button will bring up the current list that is connected with Ads, making changes to this list will also affect your list within the system.

Adding Audiences

If you'd like to add additional Audiences to your account:

1. Click Create a Customer List Audience 
2. Select the Audience from the list, click Continue
3. Select from your Lists the contacts you would like to add to your Audience, click Continue
   • Select Advanced Options if you'd like to exclude subscribed or active Contacts
4. Name your list to identify it within your Ads account and set your expiration duration. Duration defines how long before an email is removed from your list, the default is to not expire. Click Continue
5. Once your contacts have been linked you will receive a confirmation screen. You can manage your audience from here or close the window.

Disconnecting Audiences

1. Select Disconnect or Delete on the Audience you'd like to remove using the ellipsis next to "view".
2. Click Disconnect or Delete in the confirmation dialogue box.